Pennelson Inc.

I have incorperated all the businesses under one mother company: Pennelson, Inc. The website is being revamped to show this. Basically all the Pennelson projects and companies can be found in one easy location. Pennelson Inc contains SiMusic; Pennelson Productions (with it's Studio Group and Television Group); A.Pentragnani; and Pennelson Publishing. I have big plans for each company-which won't start until the second half of the year.

• SiMusic

• Create logo for company

  Sign 3-5 new artists

  Prepare vintage Alisa Crawston page

  Send out tour

• Pennelson Productions-Studio Group

• Create logo for company

  Film 1 feature film

• Pennelson Productions-Television Group



• Create logo for company

  Continue Pahala Shore

  Create for 5 shows for local broadcast

• A. Pentragnani



• Create logo for company

  Create 2 bridal collections

  Photo shoot for collections

  Convert company to wedding attire only

• Pennelson Publishing

• Create logo for company

  Sign 2-3 authors for publication

Most of the work is branding and marketing. Once that is complete, then more creative work can be done. There is quite a few RL issues happening the first half of the year so most of the projects are being pushed to the second half of the year.

Pahala Shore Writing

Pahala Shore 2008 has started filming and quite a few episodes are complete and edited. I must admit that I am excited about this season and I find it hard to wait bewteen writing meetings. The characters are growing a bit more and the cast has even remarked that they have been stretched in thier profession. We'll be losing some cast members as well-but we're also gaining more cast members. With the new airing schedule, the storylines have been changed slightly and also some of the cast members wanted to go in other directions in thier life.

Website Renovations

Been working with the web team to revamp the Pahala Shore site, not by much, mostly some organizational changes. Season 5's episodes are all on one page for ease and space saving. We might have to upgrade soon if things get too full.

Working Behind the Scenes

The new sets are almost complete, we're currently trying to find extras to appear in some of the episodes. This 2008 season will have quite a few extras, so we're hiring locals from the island to fill the roles.

PR and Advertising

Part of our budget is now going for advertising. There are now some outlets for my projects to be promoted, so the staff is sending out various ads and commercials to different media outlets including other websites. We'll see if the ratings increase.